Why we excel
Over 35 years of combined experience in retail and e-commerce, working with industry giants.
The founders of Build To Sell
Marcel Meeuwissen and Simone Alers founded Build To Sell to help businesses achieve exceptional growth through innovative technology solutions.
Together, they bring over 35 years of combined experience from retail, e-commerce, and technology, having worked with industry giants to deliver solutions that make the impossible possible.
Simone Alers
Co-founder · Technical Architect & Developer · Breda
Excellence through architecture
From Nijmegen, settled in Breda. Studied Technical Computer Science at TU Eindhoven. Started as a freelancer, mastering multiple technologies and becoming an invaluable partner for clients including Marcel’s GSMEasy.nl. A key architect of what became Let’s Talk B.V. today.
“Nothing is too complicated.”
Marcel Meeuwissen
Co-founder · Serial Entrepreneur & Tech Visionary · Breda
Innovation through vision
Passionate about Breda, serial entrepreneur since age 20. Founded and sold multiple tech and telecom companies, including Let’s Talk B.V. and GSMEasy.nl. Programming since age 13, with 35+ years in retail and e-commerce.
Learned the hard way how valuable it is to have a deeply technical partner — which is why he teamed up with Simone.
Proven track record
Marcel & Simone have worked for and with the following companies through various clients:
The perfect partnership
Marcel & Simone form a special duo. They devise out-of-the-box but above all achievable solutions, at fair prices.
Out-of-the-box thinking
Creative solutions that others might not see.
Achievable solutions
Practical implementations that actually work.
Fair pricing
Transparent, honest pricing for quality work.
Our flexible network
Beyond our core team, we have access to a carefully curated network of specialists we deploy when projects require specific expertise.
Developers
Senior backend and full-stack developers across multiple frameworks.
Frontend Specialists
UI/UX designers and frontend developers building beautiful, user-friendly interfaces.
DevOps Engineers
Infrastructure specialists ensuring scalable, secure, reliable deployments.
Project Managers
Experienced PMs ensuring smooth execution and on-time delivery.
Scalable expertise
This flexible approach lets us scale dynamically based on project requirements — you get the right expertise at the right time, without the overhead of a large permanent team.
Ready to work together?
Interested in learning more about our team, approach, or how we can help your business? We’d love to hear from you.
Get in touch